Category: Before and After
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A concise tagline with strong verbs grabs your attention and gives you a good first impression of the company (or person) it’s associated with. Conversely, a rambling tagline with weak verbs and clunky construction might leave you with a “meh” impression.
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There’s one piece of information your instructions might be missing that will really help your users.
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You’ve likely seen the “smiley ranking” at stores. IMHO, it could use a little tweak to be more effective.
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When I was trying to find a subletter for one of my apartments, I decided to write the most complete apartment ad in the history of apartment ads.
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I bring an early aughts website into the present with a fresh design and better post titles.
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During a website redesign, I took some data that wasn’t helping anyone and made it more meaningful with the help of a pie chart.